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blog-img 05 Dec

The Importance of a Responsive Website

Are you a website owner? If yes, is your website responsive? The responsiveness of your website will determine how well users interact with the website. In addition, the responsiveness of a website is determined by the web design adopted. Thus, you should ensure you hire a skilled and experienced web developer. Owning a responsive website comes with a lot of benefits. So, what is the importance of having a responsive website?

Importance of Responsive Websites

Responsive web design is the key to developing modern websites. This ensures that websites are compatible with current technological devices. Here is an overview of why you should have a responsive website.

Amazing User Experience

Content is definitely king to ensure visitors keep flocking to your site. However, if your website does not allow them to visit any time using the device of their choice, then the content will be of no use. 

Nowadays, most people browse the internet via mobile devices, hence the need to make your website mobile. The user experience will determine how many users will visit your site. Therefore, ensure users can access your site anytime while using the device of their choice without having to go through the trouble of resizing and over-scrolling.


With a responsive website, there is no need to have a separate mobile website. Responsive websites ensure that all users are directed to one site despite the device they use. This saves you a lot of money compared to having two sites where one is dedicated to mobile devices.

Rank Higher On Search Engines

Search engine giants like Google highly recommend responsive websites. Responsive web design is recommended because the content available on one site is easier to access and interact with than on different sites. This translates to higher rankings since numerous visitors can access your content any time they want to; while using the device of their choice.

Easy Management

5 Essential Tips For A User-Friendly Website

Owning two websites will require you to create two SEO campaigns. Managing one site is easier than managing two sites considering the SEO content needs to be regularly updated. Moreover, responsive websites enable users to adopt a mobile-friendly SEO strategy that allows them to find the information they require easily.

Creating a user-friendly website will have different goals depending on the site's purpose, but no matter what type of site you create, there are some basic elements that must be considered.

Layouts Need to Be Well-Structured

There are so many ways to surf the web today that finding a layout that will work with them can be difficult. A site that looks great on the desktop may render horribly on an iPad or mobile phone. Ideally, it would be best to use coding to ensure your site fits all screens, or at least as close as possible.

Users will get annoyed and leave if they have to search too hard to find what they came for or if they have to scroll a long way in any direction. Make sure the most important content on the page is right at the top, above the fold, without scrolling.

Organization Needs To Be Easy, Intuitive, and Logical

Your site will not be user-friendly if your content is scattered around the site without a logical connection to the rest. When content is organized well, such as in blog categories or drop-down menus on a static site, that makes it easy for the viewer to find more information. With an eCommerce website, products also need to be easy to find.

Navigation Should Be Easy and Intuitive 

Always make it easy for the viewer to get back to the key pages on your site, such as the home page or, in the case of an eCommerce site, the checkout page. The more clicks it takes to get to where they want to be, the more likelihood of them giving up and leaving.

Simplicity Is the Name of the Game When It Comes to a User-Friendly Website

The more jazzed up your website is, the slower it will load. This not only can lower your place in search engine rankings but will turn off today's impatient web surfer. To keep your site design.

simple and fast, don't use flash animation or big graphics unless you have a specific reason for using them. When using graphic design elements, keep the files as small as possible so they'll load faster.

Stick to Colors that are Easy On the Eyes and Use Readable Fonts

Getting too creative in this department may strike you cute, but if your viewers have difficulty deciphering the text or get a headache from the bright yellow text on black background, they'll leave. And they won't be back.

Give them What they Want and Give It to them Right Away

Knowing your market is the mantra drilled into anyone involved with a business, and it's something you need to keep in mind when building a website. Who are you targeting with your website? What is that target market looking for? A user-friendly website will provide what they're looking for immediately upon their arrival on your website.


Responsive websites are crucial to achieving the objective of your business or venture. Therefore, ensure you enlist the services of a competent web developer like GOSHAINCLUDE to reap the benefits of a responsive website.